June 16, 2016 – Montreal – National Film Board of Canada (NFB)

I Love Potatoes, an interactive game created by former NFB filmmaker-in-residence Vali Fugulin with Minority and Ruben Farrus, has garnered three new awards over the past few weeks: the Canada Media Fund’s Grand Prix NUMIX, the Award of Excellence for Best Interactive Content – Commitment and Community at the Youth Media Alliance French-Language Awards of Excellence Gala, and, most recently, the Award for Best Digital Initiative at the Digital Publishing Awards, presented by the National Magazine Awards Foundation. The game was produced at the NFB by Hugues Sweeney and launched in September 2015. It explores the concept of social innovation and is geared towards 9-to-12-year-olds, as well as their parents and grandparents.

I Love Potatoes was also selected as the Favourite Website Awards (FWA) Mobile of the Day on December 4, 2015, and that same month received the Best Social or Casual Game Award at the Canadian Videogame Awards in Toronto.

It is available free of charge in seven languages via the nfb.ca/ilovepotatoes site, as an app for phones and tablets and in a web version for computers.

About Vali Fugulin

For over 15 years, Vali Fugulin has applied a humanistic approach and distinctive aesthetic to her work directing documentaries for television, cinema and interactive media. She has a particular interest in the sense of community that develops within groups at the fringes of society: from the young women selling plastic bowls in Tupperware: Recipe for Success, to the partner-swapping swingers of S’envoyer dans l’air, to the aficionados of six degrees of separation in Le monde est petit. She co-directed the NFB interactive documentary Toi, moi et la Charte, which won the NUMIX award for best original documentary production of 2014. As 2013‒2015 artist-in-residence at the Digital Studio of the National Film Board of Canada’s French Program, she created the interactive game I Love Potatoes, an exploration of the power of community.

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