Acclaimed NFB content acquired by China’s CCTV and Bilibili
PRESS RELEASE
10/04/2018

(From left to right, images from the NFB films BAM, Chi, Hue: A Matter of Colour, Everything Will Be and Stories We Tell)
April 10, 2018 – Vancouver – National Film Board of Canada (NFB)
The National Film Board of Canada has signed two new deals with broadcasters and online providers in the People’s Republic of China, which will see acclaimed NFB animation and documentaries available on CCTV-10, the science and education channel of China Central Television, as well as the Bilibili web portal.
Over 70 NFB titles are included—new and classic films alike—with the bulk of NFB works available online on Bilibili for a five-year period. The deal with CCTV-10 was arranged through the Hubu Media Group.
These two sales are the latest agreements between the NFB and China, and come as the Minister of Canadian Heritage, Mélanie Joly, leads a Canadian cultural delegation, including NFB Chairperson Claude Joli-Coeur, on visits to Shanghai and Beijing from April 9 to 13.
These new China deals follow the NFB’s participation in the Canada-China Joint Committee on Culture, co-chaired by the Minister of Canadian Heritage and the Minister of Culture of the People’s Republic of China, whose first meeting took place in Ottawa on February 1 and 2, 2018.
For more information on Canada’s trade mission to China, visit
https://www.canada.ca/en/canadian-heritage/campaigns/canada-china-trade-mission-2018.html.
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Associated Links
CCTV-10
Bilibili
Canada-China Joint Committee on Culture
Media Relations
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About the NFB
For more than 80 years, the National Film Board of Canada (NFB) has produced, distributed and preserved those stories, which now form a vast audiovisual collection—an important part of our cultural heritage that represents all Canadians.
To tell these stories, the NFB works with filmmakers of all ages and backgrounds, from across the country. It harnesses their creativity to produce relevant and groundbreaking content for curious, engaged and diverse audiences. The NFB also collaborates with industry experts to foster innovation in every aspect of storytelling, from formats to distribution models.
Every year, another 50 or so powerful new animated and documentary films are added to the NFB’s extensive collection of more than 14,000 titles, half of which are available to watch for free on nfb.ca.
Through its mandate, its stature and its productions, the NFB contributes to Canada’s cultural identity and is helping to build the Canada of tomorrow.